Draft Schedule for #MMUBigAg 2017-18

The following is a rough structure of the work that we will do with students on The Big Agency this year. We will be in a computer-based room so they can do research in-class. Students will be supported to do the assessed tasks in class, although they are expected to do further work outside of … Continue reading Draft Schedule for #MMUBigAg 2017-18

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#MMUBigAg Information for Industry Partners 2017/18

We’d like to invite business and creative agency partners to support our second year marketing students on the Big Agency employability 2017/18 year. There’s no financial cost to you or your business and students will not need to be at your offices. All we ask is that you:- Are keen to support and help to … Continue reading #MMUBigAg Information for Industry Partners 2017/18

The Big Agency: Milestones

This week, students are developing project plans, and have a number of project milestones to place on their Gantt Charts or Kanban Boards. For agencies working with the students, here's an overview of the timeframe for the unit. From 'Week 6' onwards students will have a ‘stand-up meeting’ at the beginning/end of each session, sharing … Continue reading The Big Agency: Milestones

#BigAg16 Projects

We're very excited by the full list of projects that we have pulled together for The Big Agency this year, designed to help our students develop skills for the 21st century workplace, improving their employability along the way: Reason Digital (Digital Agency) Lookout (Data and Insights Company) Gratuu (SME, FinTech) Home Community Cafe (SME/Charity) Events … Continue reading #BigAg16 Projects

Example #BigAg16 Project: Beyond Chocolate

We are looking forward to welcoming projects from #marketing #pr #branding #advertising and #digital aspects, and have signed off an example project from Beyond Chocolate, an anti-diet organization, encouraging body confidence, as our first project. Please describe the specific project that you would like students to undertake (“the Project”) (Max 500 words) “Over the last 10 years, we’ve helped thousands of … Continue reading Example #BigAg16 Project: Beyond Chocolate

Student Experience Contracts

We have a simple form for agencies, businesses and charities providing projects to complete: An explanation of the opportunity/value proposition A one-page form to complete Two-pages of brief legal notes Signatures Download: The Big Agency Company Form: Student Experience Contract Download: Creative Brief (Optional) Image Source: Free to use from Pixabay